A Campaign is when we bring it all together to help communicate a particular strategic marketing effort. A new project launch, your product on sale, a fundraising effort are just a few examples of when you need a clear message and need to make a big BOOM in your industry.
For this example below, we worked with HanleyLED on coming up with the campaign name and designed the logo signature that worked for all of the other uses. Then we created the hero image, designed a flyer, progress wall tracker for sales reps to fill in, takeaways like coffee mugs and hats, and created an internal video to share with the team of almost 800 people. We also created a customer facing video to share on email signatures, social media, their web store, and for sales reps to use in face-to-face meetings.
The Shine Your Light campaign gained HanleyLED a ton of new customers and they were thrilled to give a sizable donation (a portion of the proceeds from sales within the campaign) to the Children's Miracle Network.
Est Turnaround: 6-8 weeks